Knowing the 4Cs, colour, clarity, cut, carat is simply not enough to make an informed decision.

Choosing a diamond doesn’t need to feel overwhelming, I’m here to make the process simple and enjoyable. I’ll guide you through the subtle details that affect price, ensuring you feel confident and informed. My focus is on sourcing diamonds that offer exceptional value for money.

Among the many factors that influence a diamond’s price, one stands out above all others, CUT. This is the most critical element in unlocking a diamond’s brilliance, and you don’t need to be an expert to notice it, once its pointed out to you it’s something your eye will instinctively appreciate.